da Bahia para o Mundo
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All indicators in one place

This website brings together all Veracel’s main indicators for performance and initiatives in the economic, social and environmental areas, covering the period from January 1st to December 31st, 2016. Veracel’s Sustainability Report “From Bahia State to the World” is based on the methodology of the G4 Sustainability Reporting Guidelines (core option) of Global Reporting Initiative (GRI), enabling comparison of the evolution of performance indicators, both from one year to the next in the same organization and of different enterprises in the same sector.

The contents stress subjects relevant to Veracel as well as the main publics with whom we relate: employees, communities nearby operations and community leadership (including NGOs), municipal and state public administrators, suppliers and shareholders. [G4-18]



On what is most important

In view of the interests of our relationship publics, we have structured this report on subjects deemed material, i.e. those of greatest relevance for the company and our stakeholders. To accomplish this, we have resorted to our continuous relationship and engagement process, based on dialog and the quest for advantageous coexistence with publics of interest.

The main instrument used in this process, which identifies important needs and defines actions to be put in place, is Active Dialog, which provides important data to determine the importance of different subjects and their materiality, as well as statistics regarding management systems (SRM and Sispart), Anonymous Communication and social inventories. [G4-18, G4-24, G4-25, G4-26, G4-27]

Materiality matrix

A materiality matrix visually organizes subjects orienting production of this report. In addition, it will show its relationship with the GRI aspects reported by means of indicators, the scope of subjects (local or regional) and the relationship of publics with subjects of greatest interest. The results of a survey of internal publics carried out in 2015 and of a survey of external publics carried out in 2016, with the main objective of evaluating our institutional communication channels, were used to reclassify the relevance of subjects comprising the materiality matrix.  [G4-19, G4-20, G4-21]


Material subjects identified (in order of relevance)Related GRI aspectsScope*Publics
Generation of income (social investments, family agriculture)Economic Performance, Procurement Practices, Local CommunityRegionalCommunities, top management, providers & suppliers, public power
Generation of jobs (mechanization of rural work, retention of young people in rural areas and quality of education)Indirect Economic Impacts, Local Community, Procurement PracticesLocalCommunities, top management, providers & suppliers, public power
Landscape and biodiversityBiodiversityRegionalCommunities, top management, shareholders, public power
The environment (water, energy, emissions)EnergyRegionalCommunities, top management, shareholders, public power
Water, Emissions, Effluents and Waste
Improvement in quality of basic, middle and professional educationLocal CommunityLocalCommunities, top management, shareholders, public power
Environmental educationBiodiversityRegionalCommunities, top management, public power
Local development/social supportRights of Indigenous and Traditional Peoples, Local CommunityRegionalCommunities, top management, employees, shareholders, public power
Use and occupation of land/land-related issuesBiodiversity, Indirect Economic ImpactsRegionalCommunities, top management, shareholders, public power
Roads/accessTransportation, Local Community, Grievance Mechanisms related to impacts on societyRegionalCommunities, top management, providers & suppliers, public power
Impact of operations on communities directly affectedLocal Community, Grievance Mechanisms related to impacts on societyLocalCommunities, top management, employees
Health and safetyOccupational Health and SafetyLocalTop management, employees, shareholders
People managementPresence in the Market, Employment, Training and Education, Diversity and Equal OpportunityRegionalTop management, employees, shareholders

*Because we sell pulp through our shareholders and not directly to the market, Veracel’s materiality focus is local and regional.


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